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I typed in the title for this blog post and immediately thought, “That sounds like a roleplaying game for a particular niche audience.” And now I want to play it. But the reason I wrote that title is because has announced in a press release that it is extending its AutoRip service to purchases of eligible vinyl records. Audiophiles rejoice!

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Online retailer is in negotiations with publishers to create a digital library service for customers of its Amazon Prime service, according to Stu Woo and Jeffrey A. Trachtenberg of The Wall Street Journal. The authors compared the service to the movie-rental and video-streaming service Netflix, where people would be able to access electronic books as part of the $79-per-year service that includes unlimited two-day shipping and streaming video.

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Over the past year or so, there’s been a lot of talk about Google and Apple’s efforts at establishing cloud computing services. Apple’s been working on a giant facility rumored to be a data center for streaming media in North Carolina, and Google Music is supposed to be coming soon, too. But while the two companies have been working on their efforts, Amazon beat them to the punch today by launching its own cloud music service, called Cloud Drive.

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Just a few days ago, Melissa J. Perenson of PC World covered Amazon’s most recent earnings announcement. The company said in the last quarter it sold 115 electronic books for its Kindle device for every 100 paperback books sold. In addition, Kindle books outsold hardcover books as well — though those sales numbers include titles for which there’s no Kindle edition.

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There’s been a lot of talk in the news media about e-books lately, and it’s obvious that electronics manufacturers believe the public is finally coming around to the idea of electronic readers. Sales seem to be doing well. There are new models from established players Amazon and Sony. And there are new entries coming to market…

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Google likes books. This much we knew. Otherwise it wouldn’t be working so hard on its digitization project — and ruffling many feathers along with way with regard to copyright issues and questions of who controls the material. But Google’s moving from the already-published (and mostly out-of-print) to the not-yet-published.

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Fujitsu announced this morning that it ‘s selling a color e-book reader — I’m sorry, they call it a “color epaper mobile terminal” — named the “FLEPia.” I would guess it’s pronounced the way you’d think it’s pronounced.

It’s been a long time coming. Fujitsu first announced the FLEPia nearly two years ago, in April 2007. According to a Fujitsu press release, the FLEPia will have an 8-inch color electronic paper screen capable of displaying 260,000 colors in high definition. It’ll also support Bluetooth and wireless technology. Color, huh? Expect to see the words “Kindle killer” in a lot of headlines. If the battery lasts as long as Fujitsu said it will — 40 hours — that’ll certainly help the company take on the reigning e-book champ. Then again, claims the Kindle will allow you to read for four days straight, even with the wireless network on.

And the FLEPia won’t let you wirelessly connect to the Kindle Store. Despite granting access to the iPhone and iPod Touch, Sony Reader fans are still contacting Sony for their e-books. Fujitsu said the FLEPia can access Papyless, Japan’s largest e-book retailer.

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