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The idea of “googling yourself” has been around for several years, but that is a pretty one-dimensional view of things. If you want a more detailed look, try this:
Personas… uses sophisticated natural language processing and the Internet to create a data portrait of one’s aggregated online identity. In short, Personas shows you how the Internet sees you.
Try it on yourself, but also try it on other people and/or celebrities and see what you discover about them. It can be enlightening.
You might also try the semantic search engines listed on this page and see what you discover:
9 Semantic Search Engines that will change the world
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