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SEO on Twitter

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While you were out boiling events in your life down to 140-character snippets, Twitter’s added some functionality that should get you added to Google‘s hot list. That’s right, the now-famous microblog/time-waster/marketing tool/what IS that thing (depending on whom you ask) has tweaked the titles of its user pages to make them show up better in search.

As TechCrunch’s Robin Wauters pointed out, his page title now says “Robin Wauters on Twitter,” instead of “Twitter/Robin Wauters.” He ran a test on people he knows who use Twitter, and the results show that this little change makes the Twitter pages appear higher in the search results than they had. Founder Biz Stone told Wauters the change was made yesterday.

So what does it mean? It means that Twitter is trying to get its users more exposure, which is especially helpful for those people who are using the service to market their businesses, both large and small. Wauters said that this will help increase Twitter’s traffic “exponentially.” As Twitter begins running advertising for Twitter-related software, that may be used to help them build a source of revenue.

On the other hand, you may remember a story that came out in February, in which Stone was quoted as saying that Twitter may charge businesses to use the service. Making tweets show up more visibly would encourage more businesspeople to use the service, for which Twitter could charge more dough. Seems like a win-win for the little blue birdie and its customers.

Ready to learn more about Twitter and other related topics? Take a look at these great articles:

How Twitter Works
How Google Works
How Search Engine Optimization Works
How Online Social Networks Work

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