We all get the face that we are born with. Short of plastic surgery there isn’t a lot we can do about it. But there is more and more research indicating that the structure of the face has an effect on the people who look at us. Obviously there is a difference between “beautiful” faces and normal faces. This video demonstrates how that works:

And now we find out that certain facial features impart trustworthiness:

A face you can trust

From the article:

Princeton psychologists recently showed that certain faces, even when expressionless, strike people as trustworthy or untrustworthy. Features like the shape of the eyebrow are part of an unconscious language of trust that powerfully affects human interaction.

The article contains a graphic that shows which features are trustworthy or untrustworthy.